In the past, many multinational corporations and small, homegrown mom and pop shops relied upon traditional marketing strategies to capture and retain customers for their products and services. Some of the most popular marketing strategies involve placing print advertisements in newspapers and magazines, or showcasing products at an annual or semi annual national convention. The most successful companies always take care to book booths at the largest conventions because they know that these conventions regularly attract thousands (if not millions) of potential customers and investors.
Today, however, the internet has obviated many of these traditional marketing strategies. Recent studies suggest that most customers today do not even read traditional print newspapers and magazines; instead, they learn about new products and services on the internet or through several social media outlets such as Facebook and Twitter. Furthermore, these customers rarely attend the conventions that their fathers and grandfathers attended; instead, they prefer to stay home and learn about products through Google searches.
These new developments have radically altered the ways in which companies market their products and services. Today, no successful company can afford to ignore the power of the internet to market products. These companies must take care to ensure that their websites and blogs appear on the first page of a Google search because few customers ever look beyond the first or second page of a Google search; additionally, very few customers ever look at the paid advertisements which appear at the top of a Google page; therefore, companies who pay for these ads are usually making a mistake.
Instead, many business experts encourage small businesses and large businesses to start outsourcing SEO plans to SEO resellers who will engineer content that is practically guaranteed to place the company high on a Google search. Few experts encourage companies to develop their own SEO plans because few companies have the time or resources to do so; outsourcing SEO to SEO outsourcing services or an SEO outsourcing company plans frees the company to develop better products. Because the internet is always changing, with new content deleted and added every single day, outsourcing SEO to outsource SEO resellers who provide outsource SEO services means that the company will never become overwhelmed with trying to make its services show up on a Google search.
There are two different options for companies who want to start outsourcing SEO. They can contract companies which work in Asia or they can contract outsourcing SEO companies who work in North America. The outsourcing SEO companies in Asia are usually cheaper but their content is often riddled with spelling errors; the outsourcing SEO companies who work in North America usually produce high quality content, but they are more expensive than the outsourcing SEO companies who work in Asia. Helpful research also found here: hubshout.com